PennWell's <I>InfoStor</I> Magazine Acquires Circulation Database From Server Workstation Expert Magazine

Posted on January 09, 2002

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TULSA, OK--JANUARY 4, 2002--PennWell's InfoStor magazine, the leading information source for enterprise storage professionals, announced that it has acquired the 80,000+ circulation database of Server Workstation Expert magazine, a leading worldwide IT publication that ceased publication with its December 2001 issue. InfoStor 's acquisition ensures that key storage professionals who were Server Workstation Expert readers will continue to receive the accurate, cutting edge, technical information they have come to expect. It will also assure InfoStor advertisers of expanded reach into the growing global storage marketplace.

Mark Finkelstein, InfoStor 's Publisher, commented, "We have long respected Server Workstation Expert magazine for its editorial quality and recognition in the IT marketplace. The InfoStor franchise continues to grow along with the growth of the storage industry, and the acquisition of Server Workstation Expert is the beginning of a major expansion for the InfoStor franchise. With the acquisition of the Server Workstation Expert circulation database, InfoStor will be selecting the top BPA audited storage buyers from a high-quality database of over 80,000 IT professionals. These storage buyers will be incorporated into the InfoStor circulation as we increase our reach to 50,000+ storage professionals in the coming year."

The Server Workstation Expert and InfoStor databases will continue to be available for e-mail and snail mail list rental.

Now in its fifth year of publication, InfoStor magazine, part of the Advanced Technology Division of PennWell Corporation (www.pennwell.com) is the world's leading publication for enterprise storage professionals. InfoStor is based at 98 Spit Brook Road, Nashua, NH 03062. For more information, please contact Susan Hughes at (603) 891-9425 or at shughes@pennwell.com.

PennWell's Advanced Technology Division provides authoritative technical and market information to more than one million executives, technical managers, engineers, and other professionals involved in the most critical high-technology sectors around the globe. Founded in 1979, the Advanced Technology Division serves the dynamic global electronics, communications and information technology markets with print and online publications, conferences and exhibitions, research and consulting services, databases, and Internet-based services.

About PennWell Corporation

PennWell is a highly diversified media and information company providing 45 authoritative print and online publications, 40 conferences and exhibitions, research, databases, Internet-based services and other information products to strategic global markets. These markets include electronics, communications, information technology, control technology, electric power, oil and gas, water, fire services and dental. Founded in 1910, PennWell was a pioneer in the then emerging oil and gas industry with Oil & Gas Journal magazine. Privately owned, PennWell is headquartered in Tulsa, OK. The Advanced Technology Division is based in Nashua, NH, and additional offices are located in Houston, TX; Seattle, WA; Campbell, CA; Fairlawn, NJ; Providence, RI; London, England; Frankfurt, Germany; and Singapore.


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