March 17, 2009 -- If you’re a storage vendor, the following news could be interpreted as a glass half empty or a glass half full. (In either case, take with a grain of salt.) A recent report
covering planned expenditures across 26 technology categories (including virtually all IT hardware, software and services categories) revealed that storage is the only category poised for overall growth in 2009.
That’s the glass half full part. The glass half empty part is that, on average, storage spending is expected to increase only marginally (less than 1%). However, spending on other IT hardware categories is expected to decline 2% to 3% on average, and in some cases much more.
The survey polled 450 IT professionals in the US and UK, and was a joint effort between Millward Brown, Research International and Lightspeed Research, in conjunction with LinkedIn.
“In times of recession, there is a heightened need to protect what you have, and in many ways storage is to technology what insurance is to financial services; with data increasing exponentially and with the appetite for risk low, [storage] is an area in which you simply don’t want to compromise,” says Steve Ingledew, managing director of Millward Brown’s Technology Practice. Music to my ears.
Not surprisingly, the survey showed that the majority of respondents (69% of the IT professionals in larger enterprises) cited virtualization as the top IT trend over the next five years.