Users’ top storage technologies, vendors for 2010

January 25, 2010 – Results from a recent end-user survey conducted by TheInfoPro research firm included a few surprises regarding what technologies are “hot” and which vendors will be “winners” this year. TheInfoPro surveyed and interviewed storage professionals in the Fortune 1000 (F1000), as well as midsize enterprises (MSEs).

According to TheInfoPro’s Heat Index, which measures user demand for technologies -- as well as the relative size of market opportunities for vendors -- data deduplication and primary storage data reduction (or online data reduction) will top the needs of both F1000 companies and MSEs in 2010.

The data deduplication entry was predictable, but users’ prioritization of data reduction technologies for primary storage came as somewhat of a surprise to me.

Not for Anders Lofgren, TheInfoPro’s chief research officer. “It’s not surprising, because the emphasis is still on cost reduction. It’s all about managing capital costs on the hardware side and managing operating costs on the staffing side,” says Lofgren.

The list is growing, but early entrants in the online data reduction space include EMC and NetApp, as well as vendors such as Exar, greenBytes, and Storwize. (See “Consider data reduction for primary storage” ). In TheInfoPro survey, not surprisingly, EMC and NetApp were mentioned most frequently.

Also ranking high in the TheInfoPro’s Heat Index were the F1000’s planned use of solid-state disk (SSD) drives, 8Gbps Fibre Channel, and virtual server data management.

TheInfoPro’s Heat Indexes also indicate increased use of technologies such as thin provisioning, email archiving, information lifecycle management (ILM), storage resource management (SRM), automated tiering and provisioning, and backup management for virtual servers. Among SMEs, interest in block virtualization is picking up steam, and MSEs plan to expand their use of remote replication, 10GbE, and enterprise-class SAS drives.

Who are the “most exciting” storage vendors in 2010? Among MSEs, the top picks were somewhat surprising: Compellent, 3PAR and Hitachi Data Systems. The top three “in use” vendors were EMC, NetApp and Compellent.

Among Fortune 1000 firms, the most exciting storage vendors are EMC, NetApp and IBM. The InfoPro noted that:

--The acquisition of Data Domain boosted EMC’s data deduplication “in use” share in the Fortune 1000 from about 5% to 25%.

--In the F1000 space, EMC’s V-Max refresh rates appear to be driving the majority of SSD discussions. For example, SSD “in use” responses quadrupled from six months ago (albeit from a base of near zero).

--In email archiving, Symantec, EMC and IBM consistently placed at the top of end users’ lists. IBM’s “in use” activity in the F1000 grew the fastest, compared to TheInfoPro’s survey of six months ago, while both Symantec and CommVault also showed significant improvement.

Visit TheInfoPro’s site for more insights from the firms’ ongoing end-user surveys.

Related InfoStor post:

The top 5 storage technologies of 2009 (and 2010?)


posted by: Dave Simpson

Dave Simpson, Editor-in-Chief
by Dave Simpson

Dave Simpson has been the Editor-in-Chief of InfoStor since its inception in 1997. He previously held editorial positions at publications such as Datamation, Systems Integration, and Digital News and Review. He can be contacted at dsimpson@quinstreet.com

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