Asus and Apple are two leading brands in the laptop segment. If asked to choose one, which laptop brand would you prefer – Asus or Apple? It’s hard to choose one without getting into the details of the product.

People have long debated the superiority of Apple Macbooks versus Asus laptops. This article dives into both brands’ unique qualities and characteristics in detail. Read more to find out who comes out ahead!

Asus Vs Apple – Brand Overview

Apple and Asus are very different yet competitive brands co-existing in the US market. Both brands use non-identical OS, processors, GPUs, designs, and technology.

Asus is a multi-national company based out of Taiwan that focuses on delivering a wide range of budget and high-end laptops. Its main forte is to launch products donned with advanced technology and innovations.

Apple is a US-based MNC known for delivering top-notch laptops and gadgets. Apple is known for its revolutionary innovations and for consistently surprising users by launching the best-designed products.

How are Asus laptops designed?

Asus has rolled out Zenbook, Vivobook, Chromebook, and ROG Strix series in the US. Each series is a best-seller and have a specific design. Let’s iron out the design features of all Asus laptops separately.

Zenbook offers a metallic body weighing 1.5 kg and a 14-inch gorilla glass display. The sturdy build material(aluminum-magnesium alloy) establishes a firm foundation for long-lasting durability. It features a 12-degree tilt-raise on the rear end to enhance the heat sink. Some of the most popular Asus Zenbook laptops for creators/businesses are Zenbook Pro 16x OLED, Zenbook 16 S, Zenbook 14 OLED, and Zenbook 14 Flip.

The next best-seller ASUS Vivobook offers an advanced ASUS ice-cool Pro cooling system that includes two fans and multiple anti-dust vents for smooth heat transfer. Its ErgoSensic keyboard and fingerprint-resistant touchpad contribute to a comfortable user experience. The Dolby Atmos stereo system delivers a loud and clear 3-D sound. Some of the best Vivobooks for students are Asus Vivobook s15 and Vivobook Flip 14.

The ASUS TUF series has launched top-notch laptops for hardcore gamers. These laptop series include fancy RGB zones, ROG liquid-cooling system, QHD displays with up to 240 Hz refresh rate, and Dolby Atmos stereos. The best laptops for gaming are ASUS TUF DASH 15 and ASUS TUF gaming A15.

Also, read Dell Vs HP Laptops – Which Is Better Brand

How are Apple laptops designed?-Mackbook Ranges

MacBook Air and MacBook Pro are two top-notch Apple laptops in the US. Let’s look at the design features of both models one by one.

MacBook Air is recommended if you want a convenient size and easy manoeuvrability. It offers a sturdy body of aluminium alloys. Rather than having a fan, the aluminium heat dissipator contributes to an efficient heat sink process. Numerous microphones, an HD camera, and ports allow users to communicate effortlessly. The ergonomically designed backlit keyboard, a large touchpad, and a responsive fingerprint sensor are some additional features of the MacBook Air. This Series has two models (M1 and M2 Chip).

MacBook Pro’s sound system comprises six speakers popularly known for delivering loud, clear, and fuller 3-D sound. It allows users to connect two displays simultaneously. This feature is convenient for coders, traders, and professionals who multi-task frequently. On the top-right corner of the keyboard, you can use Touch ID to add privacy and security.

Apple Vs. Asus – Apple wins the battle for having a better design than Asus.

Apple Mackbook Vs. Asus – Display Features

Asus has launched a wide range of laptops compared to Apple. We have chosen laptops of competitive price ranges, performance, and durability to make a fair comparison.

Asus claims to introduce the world’s first OLED Nano-edge touch-screen display having an expansive aspect ratio of 16:10 in Zenbook Pro 14-duo. The OLED screen boasts a quick refresh rate of 120 Hz and an impressively fast response time of 0.2 milliseconds. The Doly and Pantone certifications guarantee vivid and brilliant colors. Additionally, the DCI-P3 cinema-grade feature protects users, eyes by reducing blue light emissions.

Conversely, MacBook Air is famous for its 2560×1600 retina display. It offers 25% more colors than OLED displays with automated adjustable color temperatures for a convenient work experience. The extra RGBs add astonishing effects to images, videos, and graphics.

Apart from the OLED, Asus offers HD, UHD 4K, and touch-screen displays in various models like ZenBook 14 Duo and VivoBook 15 X.

Asus has rolled out retina displays in Asus S3. It stands nowhere close to MacBook Pro’s liquid retina XDR display with a ProMotion feature that has adjustable refresh rates up to 120 Hz. It offers a smooth gaming experience.

If you have budget constraints, Asus is a clear winner as it features a variety of displays in different price ranges(30k-2lakh). In terms of better picture and video quality, Apple’s retina display wins the battle.

Apple Macbook Vs. Asus – Which performs better?

The major distinguishing factors between Asus and Apple laptops’ performance are processor, operating system, and GPU.

Asus laptops for business professionals like Zenbook and Chromebook include Intel i3/i5/i7/i9 processors with SSDs up to 512 GB. Intel processors have a reputation for performing all high-end tasks like opening multiple tabs, editing videos, streaming, coding, or trading.

Recently it has been discovered that all gaming laptops perform better with AMD processors. The ASUS TUF series has gained traction and an exponential spike in sales due to a perfect combination of Ryzen 7 and GeForce RTX GPUs.

When talking about Asus, you can always expect variety. A few low-budget Asus laptops also feature snapdragon processors with four cores. Look over ASUS NovaGO and FLIP C214.

In contrast, The next generation of Apple silicon valley has recently introduced a dominant set of M1, M2 pro, and M2 max chips in MacBook Air and MacBook Pro. These chips comprise 12–38 cores and deliver ultra-fast performance. They also offer customizable storage of up to 400 GBs.

Apple Vs. Asus- Apple laptops perform better. Whether gaming, editing, streaming, or multitasking, the neural engine-based chips thrash Intel and AMD processors in every aspect.

Asus Vs. Apple Macbook- Which is more durable?

The durability of a laptop largely depends on its ability to resist frequent damage, build material, and battery backup. Let’s compare each attribute separately.

If we talk about the build material of Asus laptops, you will find a significant inconsistency. All budget laptops have plastic bodies. If you commute daily, we recommend going for high-end Asus laptops as a better option because of their metallic bodies.

In Contrast, Apple Laptops have metal bodies made of aluminium, glass, and recycled material. Before leaving the quality control unit, an Apple laptop must pass several tests, including a pressure test, Drop test, water resistance test, and dust test.

The Average battery backup of an Asus laptop is 7-8 hours, While an Apple laptop’s battery backup is 16-18 hours.

Hence, Apple is more durable than Asus.

Apple Vs. Asus- Which provides better customer service?

Asus is an emerging brand and has yet to establish a firm customer support service. As of 2024, most of its offline service centres are in metro cities. The process of claiming a warranty or repair of Asus products is not smooth as it should be.

Conversely, Apple is known for its excellent customer support having 200 offline service centres distributed all over the country. You can initiate the process of claiming a warranty or repair with one phone call.

Hence, Apple provides better customer service than Asus.

Asus Vs. Apple- Pros and Cons

Apple Pros

  • Sturdy Build Material.
  • Innovative Design
  • Large Battery Back-up
  • Durable
  • MacOs- Operating System
  • M1, M2- Chip- powerful processor
  • Portable
  • Excellent Customer Service
  • Integration

Apple Cons

  • High Cost
  • Limited Upgrades
  • Limited Customization
  • Less Variety
  • Limited Products

Asus Pros

  • Value for money
  • Wide Variety
  • Advanced Cooling System
  • Top-notch Displays
  • Excellent Performance
  • Long-lasting battery
  • Smooth UI/UX Integration.

Asus Cons

  • Inefficient Customer Support
  • Limited Integration
  • Build Quality

Different Types Of Laptops Asus And Apple Offer

Here are the different types of laptops Asus and Apple offer for students, professionals, and gaming:

1) Asus And Apple Laptop For Students:


Asus ZenBook

Asus ZenBook Laptop For Students
  • Lightweight and Thin Design
  • Long Battery Life
  • Ergonomic Keyboard
  • Lightweight Power Adapter
  • Affordable Pricing
Best Value

Asus Vivobook

Asus Vivobook Laptop For Students
  • Lightweight Design
  • Long Battery Life
  • Spill-Resistant Keyboard
  • Numeric Keypad
  • Affordable Pricing

MacBook Air

Apple MacBook Air Laptop For Students
  • Lightweight Design & Sleek Aluminum Body
  • Long Battery Life of up to 18 hours
  • Crisp Retina Display
  • Ergonomic Keyboard
  • Affordable Prices

2) Asus And Apple Laptop For Working Professionals:


Asus ProArt StudioBook

Asus ProArt StudioBook Laptop For Working Professionals
  • Large High-Resolution Display
  • Powerful Performance
  • Graphics & Design Software
  • Battery Life of up to 8 hours
  • Cooling – Dual fans and anti-dust design

MacBook Pro

Apple MacBook Pro Laptop For Working Professionals
  • Large Retina Display
  • Powerful Performance
  • Long Battery Life – Lasts up to 17 hours
  • Lightweight & Durable Design
  • Customer Support – Reliable service options through AppleCare+

3) Asus And Apple Laptop For Gamers:


Asus ROG Zephyrus

Asus ROG Zephyrus Laptop For Gamers
  • Slim & Portable Design
  • Cooling Technology – ROG Intelligent Cooling system
  • Per-Key RGB Keyboard
  • Long Battery Life
  • Premium Audio – Dual speakers with frontier amplification.

Asus ROG Strix

Asus ROG Strix Laptop For Gamers
  • Robust Build Quality – MIL-STD 810H military-grade tested
  • Enhanced Cooling
  • Sound Blaster Cinema 6+
  • Per-Key RGB Keyboard
  • Powerhouse Hardware

MacBook Pro 16″

Apple MacBook Pro 16 Laptop For Gamers
  • Powerful Apple Silicon Chips & Strong Build Quality
  • Massive Amounts of RAM
  • Robust Integrated Speakers
  • Cooling Design – Dual fans
  • Long battery life – Up to 11 hours

Apple Vs. Asus- Final Thoughts.

Apple Vs. Asus- which is better?

As of 2024, We will choose Apple as a better brand. However, Asus has recently come up with top-notch and affordable laptops. If you have budget constraints, there is no better choice than Asus. However, for better performance, durability, and customer support, we recommend buying Apple.


1. Best-Selling laptops- Apple Vs. Asus

Student Asus Vivobook s15MacBook Air M1
Work Zenbook 16 SMacBook Air M2
High-end Zenbook Pro 16x OLEDMacBook Pro M2
Low-endASUS NovaGOMacBook Air
GamingASUS TUF gaming A15.MacBook Pro M2

2. Warranty terms – Asus Vs. Apple

Asus and Apple offer a limited period of warranty till one year after the purchase of the product. If any of the hardware is defective, you can get it replaced by contacting customer support.

3. How to claim a warranty?

Contact online customer support or visit an offline service center to start the process. Get done with all the required document verification to be eligible to claim the warranty.

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