DataGravity Raises $50M for Data-Aware Storage

By Pedro Hernandez

DataGravity, a Nashua, N.H.-based storage company, raised $50 million this week in a Series C funding round headed by Accel Partners of Palo Alto, Calif., with participation from existing investors Andreessen Horowitz, CRV and General Catalyst Partners.

The company, helmed by CEO Paula Long, supplies flash-optimized storage systems with built-in intelligence powered by the company's DataGravity Engine software. Dubbed the Discovery Series, DataGravity's line of storage arrays leverage data analytics that began shipping in October, enabling organization to optimize their data protection, governance, search, business intelligence and management efforts. Discovery Series systems support NFS, SMB and iSCSI LUNs along with native virtual machine management.

Including this latest round of financing, DataGravity has raised $92 million to date. The new funding will go toward product development, marketing and customer support, said the company.

Although a newcomer to the storage market, the company has already made an impression with Accel Partners's Ping Li, who has been named to DataGravity's board.

"Speaking with DataGravity channel partners and customers crystallized the value DataGravity will bring to businesses," he said in a statement. "I look forward to working with the team as it makes storage data-aware for more organizations."

The new cash infusion signifies that DataGravity is in it for the long haul, wrote Long in a company blog post.

"Another question that is often asked as we work with partners and customers is: How do we know the company will be here next year? Well that question is now answered. DataGravity is well capitalized to continue on our mission," she said.

Long views her company's tech as a storage-based solution to a problem that has been giving many a major corporation a black eye of late.

"The days of assuming that data security and data privacy just mean you need to protect outside people from gaining access to your data are gone," stated Long. "Protecting the perimeter is essential but not sufficient."

Arguing that existing store array technologies fall short in helping business keep a lid on sensitive data, she said her company's platform, which tracks data access, "provides enterprise-class storage with built-in data services to address the challenges of today and those we can expect in the future."

"By putting these services next to the data, we can leverage key metadata such as people, content and time to answer complex questions," continued Long. "We can also remove the complexity, performance bottlenecks, cost and disruption of trying to stick together multiple products in the network or infrastructure."

Pedro Hernandez is a contributing editor at Infostor. Follow him on Twitter @ecoINSITE.

Photo courtesy of Shutterstock.

This article was originally published on December 10, 2014