TikTok has partnered with Uk brands for selling food items to food lovers in the UK. TikTok announced that it will be selling food online in the UK earlier this month. This is a surprise for many viewers and creators who never thought about having such an online store launching on TikTok in the UK.
Order Fresh Food Online Using TikTok In The UK
TikTok isn’t going to keep food lovers waiting. You can start placing food orders in the UK as early as today. Tiktok, a social media app, allows users to order food instantly, and you do not need to visit any website or use a food ordering app.
List Of Brands Revealed By TikTok – Updated
Image Source: Newsroom Tiktok UK
TikTok has even revealed some brands that will immediately sell fresh food on its platform. Pasta Evangelists is one of the brands gaining more popularity. As Pasta Evangelists are one of the first sellers on TikTok, it is gaining more popularity.
Many other popular retailers and brands will start selling food on TikTok soon. Some other popular brands that have started selling on TikTok are The Veg Box Company and The Fish Company. By Ruby and Exalt have also made their entry on TikTok.
Interesting Addition By TikTok
This new addition of selling fresh food is an exciting addition by TikTok. The TikTok team and the brands expect it to be a massive hit.
TikTok Ecommerce Operations Senior Director Patrick Nommensen said: “TikTok has made it easier than ever for food brands and creators to be discovered, and we have an active community of food lovers on the platform. Enabling fresh food brands and creators to sell directly to our community through a seamless transaction on TikTok Shop is a logical next step. There will also be a huge opportunity for new food brands looking for a springboard to market, and I am excited to see more fresh products available on the platform.”
Pasta Evangelists Co-founder and CMO Finn Lagun said: “We were early innovators in bringing fresh, artisan pasta to people at home, and now we’re going to be one of the first fresh food brands in the UK to be sold through TikTok. It’s an exciting opportunity to change the face of modern retail, all whilst delivering people delicious fresh pasta.”
Reason For Starting Food Ordering Service
Food content is very popular on TikTok. Per a report, the food content on TikTok has 26Bn views. The popularity of food content created by chefs and influencers has been in trend on TikTok. Some of the viral food trends on TikTok have made history in themselves.
This also brings benefits for brands and creators. Brands and creators can make some excellent content in collaboration and also use the option of live events to offer discounts. It will be fascinating to wait and watch how the promotion will happen through live events. Live events by brands have already started happening. This is going to make food ordering famous on Tiktok.
TikTok is significantly changing the video content world by launching a live food ordering service. The success of this will determine if online food ordering is going to become a popular concept in the future.